Reflections on the Apple Watch
The recent announcement of Apple Watch brought back fond memories. Twenty five years ago, I worked for Titan Watches in India. At the...
Economic Times Article: Kraft’s Sanjay Khosla and Kellogg B-School’s Mohanbir Sawhney present a uni
Read full article here. #books #management #marketing #media
Book now available: Fewer Bigger Bolder
Click here to purchase ! In a new book, two Kellogg faculty members advise mindful growth on the path to enlightened profitability. Read...
How to Achieve Focused Growth: An interview with Sanjay Khosla and Mohan Sawhney about their new boo
A growing company is a healthy company. New products, new markets, new customers, new acquisitions: These are good things, right? In...
Small Muscles and the Long Race – Building a Scalable Company
I have been doing strength training for the past three years with a personal trainer. He focused on lifting weights to make me stronger....
New article – Blank Checks (Strategy & Business)
Blank Checks: Unleashing the Potential of People and Businesses #innovation #marketing
Positioning Technology Products – Don’t Sell the Swiss Army Knife!
In my consulting and speaking work with technology companies, I am frequently asked a question – how should you position a mass market...
Is Your Startup Solving a Worthwhile Problem? Seven Questions to Ponder
Solve a real problem: The problem you solve for your customers should be real in that it should address a valid pain point. Sometimes,...
Missed Calls – Customer Disloyalty Programs from Telecom Companies
A fundamental tenet in marketing is that you should reward customer loyalty. In fact, loyalty programs are an important pillar of...
The Power of Focus
We all marvel at the innovation and value that Apple has created in the past decade. But the lesson I take away from Apple is the power...
